Stop Overpaying for Zoom: Strategies to Cut Redundant Licenses.
- Ibiso David-West
- 3 days ago
- 2 min read

Is Zoom Still Worth the Price Tag in 2025?
During the pandemic, Zoom became the world’s favorite video conferencing platform. It wasn't just a tool, it became an innovation. Companies, schools and families relied on it to stay connected, and in that moment, Zoom became indispensable. But after Covid, the market changed dramatically. Video SaaS became one of the most saturated and commoditized verticals, and Zoom’s push to compete with Microsoft and Google with their Workplace products quickly led to redundancy and unnecessary overspend.
A Crowded Video SaaS Market
Zoom is now one of many players in enterprise collaboration and video conferencing. Microsoft Teams, Google Meet, Slack, Cisco Webex, GoToMeeting, ON24, and Kaltura are all widely used and often already included in existing enterprise licenses. Despite this, Zoom continues to maintain premium pricing, leveraging user familiarity and loyalty. While its interface is intuitive and performance reliable, the redundancy is clear: many companies pay for Zoom licenses on top of video tools they already own. This overlap is a prime opportunity for procurement and finance teams to evaluate their spend and optimize costs.
How to Negotiate Zoom Contracts Effectively
Negotiating Zoom contracts requires a combination of data, timing and market awareness. Zoom remains profitable, with recent Q2 FY2026 results showing $1.22 billion in revenue, 7% enterprise revenue growth, and a 41% non-GAAP operating margin. The company’s strong financial position means they won’t offer fire-sale discounts, but every enterprise renewal matters for their growth narrative.
Start early, ideally 6-12 months before renewal, to audit usage, identify redundant licenses, and explore alternatives like Microsoft Teams or Google Meet. Chances are, your company is either a Microsoft or Google shop, so you should already have video licenses for all of your staff from one of these vendors.
Focus on usage analytics to right-size your contract, negotiate add-ons at fair rates, and escalate strategically when necessary. Zoom’s organization chart is segmented and complicated, so getting to the right VP is key. This is how a “no” can become a “yes”. Timing your negotiation around Zoom’s fiscal year-end in January or quarter ends (April, August, October) can also maximize leverage.
When framing your negotiation, acknowledge Zoom’s value but anchor your ask around current usage and real-time peer benchmarks, not inflated pandemic-era contracts.
Working with Procurement to Stop Overpaying for Redundant Zoom Licenses
One US cybersecurity company with over 3,000 employees faced significant overspend on Zoom due to redundant video conferencing platforms. Employees already had Microsoft Teams via E5 licenses and used Webex for high-security client calls, making Zoom a third overlapping tool. Zoom had increased licensing from 70% to 100% of headcount, proposed “standard” unit price uplifts despite no real adoption growth, and added new Premier Support charges despite keeping support quality the same.
Wyn helped the company’s Director of Procurement audit usage, consolidate platforms and negotiate better terms, showing exactly how to stop overpaying for Zoom's redundant licenses. This resulted in over $400K saved and a 20% reduction in spend, all while maintaining the full suite of Zoom licenses the team actually needed.
If your Zoom renewal is coming up, the Wyn team can review your latest proposal for free. Book a call with us today to see how much you can save. And remember: no savings, no fee.