How Businesses Can Reduce Miro Costs by 40%+ With Wyn.

What Is Miro And Why Do Users Overspend?

Miro is one of the most popular digital whiteboarding and collaboration platforms on the market. Teams use it to brainstorm, map customer journeys, design workflows, run retrospectives, and sketch out product roadmaps. Its versatile functions, infinite canvas, and flexible visual format make it ideal for cross-functional, remote, and hybrid teams. Miro integrates seamlessly with tools like Jira, Slack, Asana, and Figma, acting as a central hub for planning and execution. However, because its costs scale per user (or “seat”) and by tier (Business, Enterprise, etc.), organisations often end up paying for more licences than they need, premium features they don’t use or simply overpaying on the unit prices.

Why Miro Is So Expensive

Several factors make Miro expensive for many organisations. First, the per-seat pricing model means that as your team grows, your bill grows, even if some users rarely touch their seats. Second, advanced or enterprise-only features like unlimited boards, advanced security and collaboration features force some teams into more expensive tiers. Third, renewal cycles often lack renegotiation, so companies automatically pay more each year. Fourth, “shadow usage” is common: teams outside procurement buy Miro licences without centralised management of your software tools, creating inefficiencies. Finally, sometimes organisations pay for more than they need, they pick higher tiers just for a few features, instead of realigning their plan to their actual usage.

Key Updates in Miro That Could Raise Your Costs

Miro frequently evolves, and some changes can unexpectedly increase bills. For example, they’re now pushing AI-powered features, new templates, and enhanced integrations that tempt you to upgrade your plan. As usage expands across teams, the seat count naturally rises. Also, Miro’s new collaboration features, such as more sophisticated diagramming tools or smart frames, can lead to higher-tier adoption. Without careful licence management and reviews, these updates drive up your total cost of ownership and make it harder to reduce Miro cost effectively.

The Rising Threat: Confluence Whiteboards From Atlassian

A major challenger to Miro’s dominance is Confluence Whiteboards, Atlassian’s native whiteboarding solution. Because it’s already included with most Confluence plans, many organisations don’t need to pay for a separate app like Miro. Confluence Whiteboards offer sticky notes, templates, real-time collaboration and deep Jira integration, so teams can turn ideas directly into Jira tasks. Companies can even import Miro boards into Confluence, making migration easy. For many teams already using the Atlassian suite, Confluence Whiteboards reduce tool sprawl and eliminate redundant Miro licences.

Limitations & Trade-Offs of Confluence Whiteboards

That said, Confluence Whiteboards aren’t a perfect drop-in replacement for every Miro use case. For example, there are some features it does not currently support, such as certain analytics, screen reader accessibility, and some third-party Marketplace apps. Some users note that the tool feels less “freeform” than Miro, text sizing options can be limited, and complex diagrams may be harder to reproduce. There are also plan-based limitations: on Confluence Free and Standard plans, users are limited to three active whiteboards. And while smart sections and connectors unlock more power, those are only available on Premium and Enterprise tiers. 

How Wyn Helps Businesses Reduce Their Miro Costs by 40%+

Wyn helped two tech companies save 41% and 50% respectively on recent Miro renewals by pure unit price negotiation, keeping the bill of materials unchanged. These savings give procurement and finance teams the flexibility to reinvest in collaboration tools that actually drive productivity.

If you want to negotiate 40%+ off your next Miro renewal, book a call with Wyn. Our model is “no savings, no fee”, so there is no risk and instant ROI. Check to see if you’re getting the best price possible.

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